Although it is a nonprofit educational organization, Sesame Workshop has no intention of being left behind in the midst of the deal-making craze that has accompanied the rise of the streaming industry.
As the result of a recent deal with Apple, it is making a concerted effort to expand beyond “Sesame Street” the series that began on PBS in 1969 and now counts HBO as the home for its first run episodes. Sesame Workshop has its biggest programming slate in 15 years, with a new animated series, “Esme and Roy,” expected to premiere on HBO in August – just before the school year starts. Of course, HBO is a pay-for-view service. So we have come a long way from “public broadcasting.”
I wonder how much “Big Bird” is making? Stream, baby, stream. It’s all online and don’t forget HBO!