How to Win an Election – Campaign Technology

Forget about your “hanging chads,” fake news and dirty tricks. Get some savvy technology tools to load onto your campaign bandwagon. And, of course, the right people to make it all work. Democrats obviously have the greater need.

“Democrats are often thought to be tech savvy, because the Obama campaigns of 2008 and 2012 were celebrated for their online touch and because much of Silicon Valley backs the party’s candidates. In fact, . . . Democrats in congressional and state-level races have been out-matched by their Republican rivals, who benefitted from the heavy tech investments during the Obama years and their enthusiastic embrace of targeted ads on platforms like Facebook and Google.

People don’t understand how not far along we are as a party (Democratic). Obama was really good at tech, but it never trickled down to a Senate race, let alone the state-level stuff. (NY Times, 7/14/18).”

Ray Myers

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