Choose Your Own News and TV Program Endings

Now it seems that you may never have to live in the “real world.”  Or at least when you are watching TV or searching for the latest news online (some people, I guess, still buy daily newspapers, and end their searching there).  But technology has made it possible for us to go online and search for whatever news we may like.  Sorry, but I am getting very confused here.  Maybe Kellyanne Conway was right: there may truly be “alternative realities” out there, and you can pick whatever one you like.  

Some reporting on the recent South by Southwest Interactive Festival may be helpful in trying to understand it all.  “(Netflix) is developing new interactive technology allowing viewers to direct the plots of certain TV shows, Chose-Your-Own Adventure style.”  They are also focusing on children’s programming, more as a developmental learning tool than as some new twist on the modern media sphere’s rush to give you exactly what you want when you want it.   Well, as the old expression goes: “Good luck with that!”  It just might turn out that it will be more profitable for Netflix  and others to give their audiences what they want, and then what?  They are already giving viewers the opportunity to choose their own endings!

So much news, so little time.  Who do you trust?  Dan Rather?  Kellyanne Conway?

Ray Myers


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