All the News, All the Time, in the Palm of Your Hand!

The media is the message.”  Thank you again Marshall McLuhan, but I am not sure that you ever thought it would come to this.  I know I am only commenting on the news media in this case, but HOW we get our news may be as important to our understanding of WHAT is really happening in the world.  Why bother reading a newspaper when you can get it all the news on Facebook Live or Twitter Periscope.  Or why bother watching the news on TV when it’s all there on your smartphone.  Now I must confess that I am one of those “dinosaurs”  who still reads the newspaper(s) and watches TV (a lot of time for the news!).  So in many ways I am acting my age for better or worse?

“People who regularly watch cable news are old.  According to statistics compiled at the end of last year,  CNN’s prime time audience was the youngest in cable news – with a median age of 59.  The median age of Fox News’s prime-time audience is 68.  (TV news isn’t alone here.  The median age of a subscriber to The New York Times’s digital edition is 54; for print subscribers, it’s 60.  But of course, we all know that with age comes sophistication.)”.  This is a quote from the NY Times, 7/14/16.  Maybe the reality is that the younger you are, the more digital your world is.  A world that is faster and spontaneous, more live video without the benefit of any objective analysis?

The former president of CNN, Jonathan Klein, offers this: “Maybe all these years, the importance of scintillating video has been overblown, and the mission for news outlets could be to help the viewers understand what all the video really means.”

Ray Myers

I will taking a short break and will be back, next Friday, 7/22/16.  Hope you are enjoying your summer.



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